Data protection

You can visit our website and obtain information without having to provide personal details. During your visit to our website, you will then remain anonymous and the connection data transmitted by your Internet browser each time you call up a page, such as the date, the length of stay or the name of your Internet service provider, will be used by us without personal reference. You provide personal information voluntarily, for example when you use the services offered on our website, register for our website or order a newsletter. This personal information may include:

First and last name

Address

email address

telephone number

order-related data

We use this data to fulfill your request according to the contract or to provide you with the requested service, to send you an ordered newsletter etc. As far as we use or commission third party service providers (e.g. subcontractors) for this purpose, they only receive the necessary data from us and are obliged to protect their personal data. We need your e-mail address so that we can confirm receipt of your order and communicate with you (e.g. to send you an order confirmation or an ordered newsletter). If we use data for a purpose that requires your consent according to legal regulations, we will ask you for your express consent in each case. You can revoke your consent at any time and/or object to future use of your data. Within the framework of the legal provisions, we may evaluate user profiles under a pseudonym for the purposes of advertising, market research and improving our services, but only insofar as you have not exercised your legal right to object to this use of your data.

We use so-called cookies to make the navigation and use of our website as user-friendly as possible. Cookies are small files with text information, which are stored on your hard disk during the retrieval of the offer. Cookies are also used to track the preferences of visitors, which enables us to optimise the design of our website. This enables us to tailor the content of our website to your needs and thus improve our offer for you. The cookies we use do not store any personal data and do not allow any conclusion to be drawn about your person. You can deactivate the option to save these cookies at any time in the system settings of your browser and delete existing cookies. Every user can also view the offer without cookies.

This website uses Google Analytics, a web analysis service of Google lnc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. We would like to point out that on this website Google Analytics has been extended by the corresponding code snippet "anonymizelP" in order to guarantee an anonymized recording of IP addresses (so-called IP-Masking). At our instigation, your IP address will therefore be recorded by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area only in abbreviated form, which guarantees anonymisation and does not allow any conclusions to be drawn about your identity. Only in exceptional cases will the full IP­ address be transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the Internet. The IP address transmitted by your browser within the framework of Google Analytics is not merged with other data from Google.

You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent the data generated by the cookie and related to your use of the website (including your IP address) from being passed on to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link (tools.google.com/dlpage/gaoptout?hl=en).

Our website uses Google Analytics including the functions of Google Universal Analytics. The functions of Universal Analytics enable us to analyse the activities on our website even across devices, e.g. if you access our website via a PC and at another time via tablet or mobile phone. This is done by assigning a so-called "User ID", i.e. an identifier generated by Google from two randomly generated 32-bit numbers (e.g. 12345.67890) in order to collect both local and global pseudonymised usage analyses.

The assignment of a User-lD is done if you have a user account for our website and log in with your user account on different end devices. The user ID contains no personal data and cannot be assigned to you. The IP-Masking described above is also activated when using Google Analytics. You can also object to the cross-device usage analysis via Universal Analytics by downloading and installing the browser plugin available under the following link at tools.google.com/dlpage/gaoptout?hl=en.

Our website uses the service Google Adwords. Google AdWords is an online advertising program from Google lnc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"), using the remarketing function within the Google AdWords service. The remarketing feature allows us to show ads based on the interests of users of our website on other websites within the Google display network (Google Ads or other websites). For this purpose, the interaction of the users on our website is analysed, e.g. which offers the user was interested in, in order to be able to display targeted advertising to the users on other pages after visiting our website. To this end, Google stores a number in the browsers of users who visit certain Google services or websites in the Google display network. This number, known as a "cookie," is used to track the visits of these users. This number is used to uniquely identify a web browser on a particular computer, not to identify an individual, and no personal information is stored. You can deactivate the use of cookies by Google by following the link below and downloading and installing the plug-ins provided there: www.google.com/settings/ads/plugin. You can also use Google's advertising preferences by following this link: www.google.com/settings/ads/. Furthermore, we use so-called conversion tracking when using the Google AdWords service. When you click on an ad placed by Google, a conversion tracking cookie is placed on your computer/device. These cookies expire after 30 days, do not contain any personal data and are therefore not used for personal identification. The information collected using the conversion cookie is used to compile conversion statistics for AdWords customers who have opted-in to conversion tracking.

You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. In addition, you can deactivate interest-based ads on Google and interest-based Google ads on the web (within the Google display network) in your browser by activating the "Off" button at www.google.de/settings/ads or by deactivating them at www.aboutads.info/choices/. For more information about your options in this regard and Google's privacy policy, please visit www.google.de/intl/de/policies/privacy/? fg= 1. For more information about Google Adwords Remarketing and Conversion Tracking and Google's privacy policy, please visit www.google.com/privacy/ads/.

This website uses Hotjar. With Hotjar it is possible to measure and evaluate the usage behavior (clicks, mouse movements, scroll heights, etc.) on our portal. The information generated by the "tracking code" and "cookie" about your visit to our portal is transmitted to the Hotjar servers in Ireland and stored there. The tracking code collects data depending on the device.

The following information can be recorded by your device and browser: The IP address of your device (collected and stored in an anonymous format), your email address including your first and last name if you have provided it through our portal, screen size of your device, device type and browser information, geographic location (country only), preferred language to display our website.

The following data is automatically created when Hotjar is used: Referring domain, pages visited, geographic location (country only), preferred language to display our website, date and time of access to our website. Hotjar will use this information to evaluate your use of our portal, to create reports of the use, as well as other services related to the website use and internet evaluation of the portal. Hotjar also uses the services of third-party companies, such as Google Analytics and Optimizely, to provide services. These third parties may store information that your browser sends when you visit the website, such as cookies or IP requests. For more information on how Google Analytics and Optimizely store and use data, please refer to their respective privacy policies.

You can prevent Hotjar from collecting the data by clicking on the following link and following the instructions there: www.hotjar.com/opt-out.

This website uses Mixpanel, a service of Mixpanel lnc., a company incorporated under the laws of the State of Delaware of the United States of America. The Mixpanel service logs page views and page activity. To enable this, log data is transmitted to Mixpanel (and Mixpanel lnc.). For more information about how your data is used, please refer to the privacy page of the Mixpanel service (mixpanel.com/privacy) in the paragraphs provided for this purpose. If you do not wish to receive logs of your activities on this site from Mixpanel (and Mixpanel lnc.), you can stop the recording of logs of your activity by using the so-called "opt out cookie", which you can activate at mixpanel.com/optout/. Please note, however, that this cookie and thus the prohibition of recording will be deleted as soon as you delete your cookies in the settings of your browser (Internet­Access program).

You can object to the use of Facebook Website Custom Audiences for the future via www.facebook.com/settings/?tab=ads and www.youronlinechoices.com/de/praferenzmanagement/.

This website uses leadfeeder technology to collect and store data for marketing, market research and optimisation purposes on the basis of the legitimate interests of the website operator (Art. 6 para. 1 lit.f DSGVO).

A javascript-based code is used for this purpose, which serves to collect company-related data and the corresponding use. The data collected with this technology is encrypted using a non-recalculable one-way function (so-called "hashing"). The data is immediately pseudonymised and is not used to personally identify the visitor of this website.

The data stored by Leadfeeder will be deleted as soon as it is no longer required for its intended purpose and no legal obligations to retain it exist.

You have the right to receive information free of charge upon request about the personal data we have stored about you or the data stored under your pseudonym. In addition, you have the right to have incorrect data corrected, blocked or deleted in the cases provided by law. Furthermore, you have the right to object to the further use of your personal data for the future at any time. We would like to point out that your right to delete data may be restricted by legal storage obligations, which we must observe.

If you have any concerns regarding data protection, please contact us, stating sufficient information to individualise your person (e.g. name, e-mail address). You will find our contact details in the imprint.